Privacy policy

Last updated: 23 March 2026

SIRA Collective Limited operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). SIRA is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services, or otherwise communicate with us. We collect, use, and disclose your personal information in accordance with applicable law, including:

Privacy Act 2020 New Zealand (NZ)
Privacy Act 1988 Australia (Australia)

If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information. By using and accessing the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you.

We collect personal information only where it is necessary for our business purposes and to provide our Services to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

Contact details: your name, address, billing address, shipping address, phone number, and email address.
Financial information: credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
Account information: your username, password, security questions, preferences and settings.
Transaction information: items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel, and your past transactions.
Communications with us: information included in communications with us, e.g., customer support inquiries.
Device information: information about your device, browser, or network connection, your IP address, and other unique identifiers.
Usage information: information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

Directly from you: when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information.
Automatically through the Services: including from your device when you use our products or services or visit our websites, and through cookies or similar technologies.
From our service providers: when they collect or process personal information on our behalf.
From our partners or other third parties.

How We Use Your Personal Information

We collect and use your personal information for specific purposes related to providing our Services and operating our business. Depending on how you interact with us or which Services you use, we may use personal information to:

Provide, tailor, and improve the Services: process payments, fulfill orders, manage your account, remember preferences, arrange shipping, facilitate returns/exchanges, enable reviews, and create a customized shopping experience.
Marketing and advertising: send marketing, advertising, and promotional communications, and show you online advertisements for products or services.
Security and fraud prevention: authenticate accounts, provide secure payments, detect and investigate potential fraudulent, illegal, unsafe, or malicious activity, and protect public safety.
Communicating with you: provide customer support and maintain our business relationship.
Legal reasons: comply with applicable law, respond to legal requests, enforce policies, and protect our rights and the rights of our users.

How We Disclose Personal Information

We may disclose your personal information to third parties in the following circumstances, subject to this Privacy Policy:

With Shopify, vendors, and service providers (e.g., IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping).
With business and marketing partners to provide marketing services and advertising. These partners use your information according to their own privacy notices.
When you direct or consent to disclosure (e.g., shipping products, social media widgets, login integrations).
With our affiliates or corporate group.
In connection with a business transaction (merger, bankruptcy, legal obligations, enforcement of terms, or protection of services/rights).

We take reasonable steps to ensure that any third parties we share your information with handle it in a way that is consistent with applicable privacy laws. All disclosures are made in compliance with NZ and Australian privacy laws.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services to provide and improve the Services.

Information you submit may be transmitted to and shared with Shopify and third parties located outside New Zealand and Australia. Shopify may use certain enhanced features that incorporate data from your interactions with our Store, other merchants, and Shopify itself. Shopify is responsible for the processing of your personal information for these purposes.

Learn more about Shopify’s practices here: Shopify Privacy Policy.

Third-Party Websites and Links

The Services may contain links to websites or platforms operated by third parties. We are not responsible for the privacy or security of these sites. Information shared on public or semi-public platforms may be visible to others. Inclusion of such links does not imply endorsement.

Children’s Data

The Services are not intended for children under the age of majority in your jurisdiction. We do not knowingly collect personal information about children. If a child has provided us with personal information, contact us to request deletion.

Security and Retention of Your Information

No security measures are perfect; we cannot guarantee complete security. Retention periods depend on factors such as account maintenance, service provision, legal obligations, dispute resolution, or enforcement of contracts and policies.

Your Rights and Choices

New Zealand:

Under the Privacy Act 2020 New Zealand, you can:

Access personal information we hold.
Request correction of inaccurate information.

Australia:

Under the Privacy Act 1988 Australia, you can:

Access your personal information.
Request correction of inaccurate information.
Make a complaint to the Office of the Australian Information Commissioner (OAIC) if unsatisfied with our response.

Requests may require verification of your identity.

Complaints

If you have complaints about how we process your personal information, contact us at:

Sira Collective Limited
Email: sira.enquire@gmail.com

If you are not satisfied with our response, you may contact the Office of the Privacy Commissioner New Zealand.
Australia: complaints may be referred to the Office of the Australian Information Commissioner

International Transfers

We may transfer, store, and process personal information outside New Zealand. We take reasonable steps to ensure comparable safeguards are in place.

Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes to our practices or for operational, legal, or regulatory reasons. The revised Privacy Policy will be posted here with an updated "Last Updated" date.

Contact: sira.enquire@gmail.com

For applicable data protection laws, SIRA is the data controller of your personal information.